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/ fred selnes

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Customer Portfolio Management: Creating Value with a Large Leaky Bucket of Customers

Management on the Cutting Edge

By
Fred Selnes, Michael D. Johnson

Binding
Audible Audiobook

Brand
AUDIBLE

Format
Unabridged

Release Date
2025-06-24
Marketing Management: A Customer-Centric Approach

By
Selnes, Fred, Lanseng, Even Johan

Binding
Kindle Edition

Brand
Sage Publications

Format
Kindle eBook

Release Date
2024-11-20

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