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HBR's 10 Must Reads on Strategic Marketing
with featured article "Marketing Myopia," by Theodore Levitt
ByBindingPaperbackBrandHarvard Business Review PressRelease Date2013-04-02 -
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Marketing Myopia
Harvard Business Review Classics
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HBR's 10 Must Reads on Marketing, Updated and Expanded
featuring "Marketing Myopia" by Theodore Levitt
ByBindingPaperbackBrandHarvard Business Review PressRelease Date2026-03-03 -
Lo esencial en la Gestión Empresarial
Spanish Edition
ByBindingKindle EditionFormatKindle eBookRelease Date2016-11-07 -
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Innovation in marketing: New perspectives for profit and growth
McGraw;Hill series in marketing and advertising
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